Cruiser
Sponsored links
Sponsored links
Sponsored links
Media Literacy - World catalog
Contents
>
Society
>
Issues
>
Business
>
Advertising
>
Media Literacy
Semiotics of Advertising
@
(11)
See also:
Society: Issues: Business: Advertising: Critical Commentary
(14)
The Sweeps
Seasonal campaigns by TV network affiliates aimed at boosting ratings in order to maximize advertising revenue.
http://www.culturalstudies.net/sweeps.html
The contrition peddlers
When you're a big corporation and you step in racial doo-doo, you call Chisholm-Mingo -- your full-service agency for repentance, prevention and brand-burnishing. Salon article.
(July 20, 1999)
http://www.salon.com/media/col/shal/1999/07/20/chisholm/
Gandhi was No Pitchman
Why Apple chose the wrong icon to promote their product. Article from Salon.
(November 4, 1997)
http://www.salon.com/media/1997/11/04media.html
Malt liquor marketing to Latinos
The malt-liquor industry, drunk on high-octane sales to the black hip-hop nation, has set its sights on the Latino youth market.
(October 2, 1997)
http://www.metroactive.com/papers/sonoma/10.02.97/latino-drinking-9740.html
Cruiser
|
Terms of Service
|
Privacy Policy
|
Marketing
|
Contact
Copyright © 1999-2008
Krstarica d.o.o. Beograd
. All rights reserved.
Reproduction in whole or in part without permission is prohibited. Krstarica® is a registered trademark of Krstarica d.o.o. Beograd.